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Marketing

B2B is 1,000x more rewarding than B2C.

It’s less about feeding into to people’s basic ego-driven, impulsive instincts , and more about providing a huge amount genuine value to the market.

Getting people to see things in a new way.

Making people’s lives easier.

Making their businesses more profitable.

And if your solution is genuinely better than anything else, you can have a real impact on your target market.

You can raise the standards.

The best part?

The bar is *so* low for B2B marketing.

Which means you can stand out just by applying basic marketing fundamentals.